AI-Run Fresh Food Supply

Every kitchen should be stocked
before it knows it needs to be.

REEF Valley forecasts what your kitchen will sell tomorrow, places the order for you, sources it from the right supplier and delivers it cold. You stop guessing, stop over-buying, and stop running out.

Free to install · No subscription · We earn only on the food we supply

Predicted  ·  Sourced  ·  Delivered

The problem

Kitchens buy fresh food blind — and pay for it twice.

Once in spoilage. Again in lost sales. Most operators only find out how much it cost them when the month closes.

01

Orders are guesswork

Yesterday's gut feel decides tomorrow's stock. Demand doesn't work that way.

02

Perishables get over-bought

Safety buffers turn into bin liners. Fresh margin dies in the walk-in.

03

Fast movers run out

The items that actually sell are the ones you're short of at 7pm.

04

No price leverage

A single branch buys alone, at a single branch's price.

05

Deliveries arrive late or short

Fill rate is a promise, not a number anyone tracks.

06

Costs are invisible until close

By the time the numbers land, the food is already gone.

How it works

One loop, running every day, for every branch.

Predict

We read your POS history, calendar, weather and local events to forecast demand item by item, branch by branch.

Order

The forecast becomes a purchase order automatically — quantities, timing, par levels. You approve or let it run.

Source

We buy across a vetted supplier network at aggregated volume, so a five-branch group buys like a five-hundred-branch one.

Deliver

Cold-chain fulfilment to the kitchen door, in the delivery window you chose, with fill rate measured every time.

The right ingredients, in the right kitchen, at the right time, at a better price.

The platform

The forecast doesn't produce a report. It produces a delivery.

Free

Demand forecasting

Item-level predictions per branch, retrained daily on what actually sold.

Autonomous ordering

Purchase orders raised, timed and sized without anyone opening a spreadsheet.

Sourcing network

Vetted farms, importers and wholesalers competing for your basket every week.

Cold chain & fulfilment

Temperature-controlled delivery with proof of condition on arrival.

Kitchen intelligence

Waste, cost per cover and stockouts tracked live — not at month end.

REEF Copilot

Ask "why did chicken cost rise this week?" and get the answer in one sentence.

Pricing

The software is free. We earn on the food.

No licences, no per-seat fees, no implementation invoice. Our margin sits inside the food we supply — which means we only make money when your kitchen is stocked correctly.

Install

Free

Connect your POS and branches. Forecasts start within days.

Run

Free

Predictions, ordering and analytics for every branch, every user.

Supply

Margin on food

You pay for the ingredients — at a price aggregated volume earns you.

Who we supply

Built for kitchens that buy fresh, every single day.

We start with multi-branch operators in Riyadh, then scale across Saudi Arabia and the GCC.

Check if we cover your area

Get in touch

Tell us what your kitchen buys. We'll show you what it should.

Send us a note and we'll come back with a supply assessment for your branches — what you're likely over-buying, what you're running short on, and what it's costing.

Location
Riyadh, Saudi Arabia

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